The brief — Full-length winter coats to 140 cm need protection in store and in transit, and stock bags stopped at suit length.
What we did — A longer hanging bag (140–150 cm) cut to their real coat lengths, with a water-repellent outer finish for slush-season deliveries and a reinforced hook panel.
The result — Coats ship and store flat and dust-free, and the label now orders three lengthways sizes to match their three garment lines.